In March this year, Google announced that it had stopped supporting (for at least a couple of years!) the rel=prev/next markup that is used to indicate when a page is part of a larger set of pages in terms of pagination. That’s a bit strange as they have been advocating using it until very recently. […]
Category archives: Blog
How To Bag Sexy AF SEO Revenue Growth with Your Discontinued Products
It’s inevitable that at one point products on e-commerce websites will have to be retired as they become temporarily or permanently unavailable. Despite the commonality of this event, it can be challenging to know what to do with product pages for which you don’t have any product to sell. After all, it’s not as straightforward […]
Cultivating Happiness – The Sunday Talk
The Sunday Talk – SearchLeeds Happiness
SearchLeeds 2019 It’s Monday and I want to say something inspirational but then this week we are all going to SearchLeeds 2019. And what’s more inspirational than meeting talented digital marketers like Samantha Noble, Jennifer Hoffman gonna be there, Arianne Donoghue gonna be there, Kristal Ireland gonna be there. Hey, Jon Myers gonna be there. […]
Machine learning for SEOs | SearchLeeds 2019
What is machine learning? When it comes to Machine Learning (ML), everyone immediately thinks Artificial Intelligence and futuristic-type products like self-driving cars or Siri. So nowadays everybody is talking about it. Looking around only some really know how to do it. But everyone thinks everyone else is doing it so, everyone claims they’re doing it, […]
Predicting the Impact of Technical SEO changes | BrightonSEO 2019
The best Digital Marketers are obsessed with metrics. In fact, it’s this obsession with measuring and optimizing that allowed their websites to grow so fast. However, they don’t optimize every single metric available. Instead, they only optimise the right metrics. Discover the benefits of integrating your business metrics with SEO metrics and predict the impact […]
Gamification: How to level up your link building – Digital Elite Day
Becky Simms will take you on a gamification journey, starting with context and why. This swiftly leads into the how and most importantly how this can have an impact for your SEO strategy. Spoiler alert, although the title gave it away too, links are the key match between gamification and SEO. Becky Simms explains how […]
What makes us happy? – The Sunday Talk
Who is the real you?
Knowing yourself is the beginning of all wisdom. – Aristotle Well said, Mr Aristotle, but somehow the older I get, the less I know. As we grow old and change physically and mentally, it can be challenging to align our self-perception with our true identity. To add to this the world is constantly bombarding us […]
There Will Always Be People Who Hate You – Be Yourself
In recent years I’ve been travelling a lot around the world teaching people how to improve their online visibility (how to do SEO so to speak) and I’ve noticed that there are always some people out there who don’t like you. These people don’t like you because of jealousy (why are you even jealous of […]