In recent years I’ve been travelling a lot around the world teaching people how to improve their online visibility (how to do SEO so to speak) and I’ve noticed that there are always some people out there who don’t like you.

Some people hate you for no reason

These people don’t like you because of jealousy (why are you even jealous of me – I’ve never been given anything for free, I always have to work hard for the things that I want); because they could never feel confident enough to go on stage (you don’t know how much effort I have to put in to prepare for a talk while you are having a good time with your friends at the pub), or the outfits that you wear on stage effortlessly.

They don’t like you because you were promoted to a job that they think they’re better suited in (well I’ve asked for the job so I got it while you were wasting your time telling everybody how great you are).

They don’t like you because they want to be you, but you don’t want to be them.

And let me tell you why you don’t want to be them. Because you know that the people who go after better jobs, the people who are brave enough to go on stage and talk to hundreds of people, the people who wear their clothes like ‘they just don’t care’ are not as brave as everybody thinks but simply the people who push themselves outside their comfort zone so they can be exactly that: themselves. The person they always wanted to be since they were kids.

Once you were them (the people who always hate somebody) but now you don’t have time for this bullshit as now you are exactly who you are and exactly who you supposed to be.

Which brings me back to the people who hate you for no particular reason. Remember it’s not about you, it’s about them.

It’s their problem, not yours.

Ultimately they are the sufferers. They are the ones trying to make themselves happy by putting others down. But we know that the ‘I am happy because you are down’ system never works. Because they are down not you. They hate themselves really. And they are scared of this self-hatred and project it towards you.

But you…well you don’t need them to be happy. Your most powerful weapon is to not be bothered by it. Embrace it and live your life the way you want.

Embrace your you-ness!

P.S. This article was written in response to the online abuse a wonderful person like Craig Campbell is getting online for…well you’ve guessed it: NO PARTICULAR REASON but being himself.

Published by Omi Sido

Omi Sido is an SEO and Web Development professional with 6 years of experience in both web and traditional advertising, promotions, events, and campaigns. He has worked on integrated campaigns for major clients such as Vectone Mobile, Delight Mobile and The Global Real Estate Institute. Currently, Omi Sido is Senior Technical SEO at Canon Europe.

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