Category: Structured data
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Vacation rental (VacationRental) structured data
In the dynamic world of online travel, vacation rentals have emerged as a popular accommodation option for travellers seeking unique experiences and flexible stays. To stand out among the vast array of vacation rental listings, property owners and rental platforms can leverage Google’s Vacation Rental structured data. This markup language provides valuable information about vacation…
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Organization Structured Data: A Comprehensive Guide
In today’s digital age, establishing a strong online presence is crucial for businesses and organisations. One of the best ways to enhance the visibility of your company on Google is by implementing Organization Structured data on your website. This structured data provides essential administrative details, such as logos, addresses, contact information, and business identifiers, to…
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Course Info (Course and CourseInstance) Structured Data: A Comprehensive Guide
In today’s digital age, it’s more important than ever for educational institutions to make their courses easily discoverable by potential students. One way to do this is by using Course info structured data. Course info structured data is a powerful tool for educational institutions and online learning platforms to enhance the visibility and discoverability of…
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Vehicle listing (Car) structured data: A guide for car dealerships
Vehicle listing (Car) structured data is a new way for car dealerships to make their for-sale inventory eligible for display on various Google surfaces, including Google Search and dealerships’ Business Profiles. It was released by Google on October 17, 2023, and is currently only available in the US and US territories. Benefits of using vehicle…
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Structured Data Explained | Search Elite SEO Conference
As a digital marketer, you might have heard about structured data, JSON-LD or Structured Data Testing Tool. But what is structured data and what do these terms mean exactly? What does structured data do? Why should you implement it and what does it have to do with SEO? For all of you who don’t know…
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The Complete Guide to Rich Snippets
Getting your website into the Google Knowledge Graph is not a wishful thinking anymore. It’s a necessity. As we move away from the keyword-based search and enter the realm of semantic entity search, the game of SEO is transforming. Simply having good content on your website is no longer enough. The key to dominating the…