In today’s digital age, the biggest differentiator for success is often the customer experience. Many customers are no longer loyal to a company based on brand image, product offerings or even price. In the end, how the consumer reflects on their interactions could be the biggest factor that influences whether they come back or not. […]
Tag archives: customer journey
Customer Experience
For every organisation the customer experience should be a journey and not a destination. The experience that you deliver to your customers from social media every single day to the final transaction, either builds value for your brand or destroys it. Think also beyond the traditional beginning and end of an interaction with the client. […]