Category: Digital marketing
The State of Digital with Purna Virji
Purna Virji, Omi Sido and friends. Hangout on Air. Live from London Paddington – Microsoft Office. November 17, 18:00 UK time. Get inspired by new ideas and different ways of thinking about marketing. You may find it difficult to believe but soon it will be time to start preparing our digital marketing strategies for 2017. […]
Semrush Tea Time with Omi Sido – Personal Branding
1. What’s personal branding and why it’s become ‘a thing’? In short, my understanding of personal branding is a storytelling. Consistent storytelling. I would like to start with a story. First, there was darkness. There was nothing. Then somebody created the Internet. And then Social Media. The idea about branding has long been connected to…
Starting a New Job
Starting a new job is never easy. Between meeting new colleagues and mastering new skills your first 4 weeks may leave you feeling tired and overloaded.To help ease some of this stress I’ve put together my top tips for your first 4 weeks. Week one Tips for your first day: Don’t show up late. Dress…
Say Thank You in a Video. Video Marketing and Your Business.
Everyone in the world wants to be acknowledged by sincere, honest ‘Thank you’. This small act of kindness is a powerful tool that is at our disposal at all times, so we have to start using it as often as we can. In all honesty, I don’t say ‘Thank you’ as often as I should…
Don’t you ever give up!
One day you will wake up and all your dreams will be a reality.The Powerhouse European SEO Gianluca Fiorelli opened his eyes on Thursday (May 19,2016) morning and his dream of a conference where knowledge flows like a river opened doors for the first time.Sleepless nights, cans of coffee and a sea of worries all…
Utilize the Power of the Web for Your Small Business
This article was inspired by Making Your Business More Web Centric – Hangouts On Air Howdy, Omi fans, and welcome to another edition of Small Business Friday (couldn’t help myself lol Rand Fishkin). Having good content on your website is a good place to start. On the other side telling search engines what entities are there…
Identity is something you create
This article was inspired by Teodora Petkova’s “A Conceptual Basis for Content Writing” essay. Finding your ‘true self’ is not something you should aim for. Why (you may ask me) ?! Well, your ‘true self’ my dear friend is not something you find, discover or whatever else great marketers are telling you in flashy banners. Identity…