We all know that having a tightly focused business online that appeals to a small audience in a specific niche can be very rewarding (and indeed profitable). Getting to that point, however, is difficult. Niche businesses online, almost by definition, aren’t very popular. They appeal to a specific subgroup of internet users, and that group…
Tag: social media
Who is Nick Wilsdon? Nick Wilsdon started his online career in 1998, giving his first SEO seminar two years later in Brighton. After moving to Moscow, he became an expert on Russian search, working with gaming clients across CIS markets. During this time he was involved in the Russian start-up community, working with Yandex, RF…
I wanna make a statement. Waking up before 6 am should be illegal. What do I think about Social Media? Guys, it’s not even 6 am in the UK. What I really think about social media is that for decades, large media companies have controlled the tools through which consumers and small business were told…
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The Sunday Talk – SEO is Not Dead
Every time I’ve got a new client I would ask them the same question. Exactly who are you targeting on Social Media? Delivering constant quality across all social media platforms is the only way you can maintain and increase the number of your social media followers. When it comes to Sushi Wasabi is always my…
Good morning people. It’s Monday and the weather is well disgustingly cold. So we’ve got no choice today but be AWSOME. Go and kick some butt. It’s almost one o’clock and I just come back from the second Take It Offline event in Brighton organized by Gerry White. I literally finished work, jumped on the…
Somebody was just asking me about good content writing. And I am like ‘Stop writing about everything. So many companies and brands are trying to cover everything instead of finding one thing and becoming experts around it. Find your niche and then go even more niche!’ I came up to the conclusion that success in…