Author: Omi Sido
-
The Sunday Talk – Collaboration
What a day! My car and my bike keyword at the same time.So I can’t go to work. Not the worst thing in the world really.But then I don’t have any coffee at home. So I have to run to the nearest shop. Run, Forrest, Run! Now that the coffee is brewing I am thinking.…
-
The Sunday Talk – Content Marketing
I am cleaning my car and I am thinking: We never talk about old content clean up. Can old content hurt our SEO?Yes, it can. And I would give you an example. We all have some leftovers in containers somewhere in the back of our fridge. And those containers may get our attention one day…
-
The Sunday Talk – Old marketing is dead. Long live marketing.
Hi, Guys! It’s Monday. But you woke up, didn’t you? So it means you are still alive. Go and kick some butt. Don’t let Mondays bring you down. Own them like a boss! It’s Thursday morning and I am on my way to work but I can’t stop thinking about a video I saw yesterday…
-
The Sunday Talk – Technical SEO – Take Your Digital Marketing Strategy To The Next Level!
I am so pumped up about this week. I am going to Holland and as many of you know I just love this country. But first I am meeting Steven van Vessum – one of the founders of Content King. Guys, if you are a small business and you want to avoid the hassle of…
-
The Sunday Talk – The Social Sales Funnel
Good morning people. It’s Monday and the weather is well disgustingly cold. So we’ve got no choice today but be AWSOME. Go and kick some butt. It’s almost one o’clock and I just come back from the second Take It Offline event in Brighton organized by Gerry White. I literally finished work, jumped on the…
-
The Sunday Talk – Social Media is People
Your headline is the first impression to your content. Make it count. Sometimes people ask me. Hey Omi, how do you come with those clever thoughts of yours? Do you write them down? Do you remember everything that you say? And I am like No. I don’t do any of this stuff. Most of the…
-
The Sunday Talk – The Power Of Social Media
Somebody was just asking me about good content writing. And I am like ‘Stop writing about everything. So many companies and brands are trying to cover everything instead of finding one thing and becoming experts around it. Find your niche and then go even more niche!’ I came up to the conclusion that success in…
-
Data and Insights in Digital Marketing
Many people confuse data with insights. What is the difference? What Is Data? Data is the information you acquire from users, such as demographic info, behavior, and activity. What is Analytics? Analytics is the discovery of patterns and trends obtained from your data. What are Insights? The ability to gain an accurate and deep understanding…
-
The Sunday Talk – If you want something new, you have to stop doing something old
Today was my first day at work in 2017 so let’s talk about 3 Digital Marketing lessons I learned in 2016. Community. The first one is a community. Building a community around an idea or industry takes a lot of time and effort. But once you lure them in you can sell anything in your…