Tag: seo in 2019
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How to start a link building campaign fast (without spamming)
Since I joined the SEO community 5-6 years ago, there’s always been a heated debate around the benefit vs risk payoff of various link building tactics, but one thing that has remained pretty uncontested during this time is that links matter. Of course, back in day quantity often trumped quality and many websites got penalised…
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The State Of Pagination And Infinite Scroll On The Web
In March this year, Google announced that it had stopped supporting (for at least a couple of years!) the rel=prev/next markup that is used to indicate when a page is part of a larger set of pages in terms of pagination. That’s a bit strange as they have been advocating using it until very recently.…
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How To Bag Sexy AF SEO Revenue Growth with Your Discontinued Products
It’s inevitable that at one point products on e-commerce websites will have to be retired as they become temporarily or permanently unavailable. Despite the commonality of this event, it can be challenging to know what to do with product pages for which you don’t have any product to sell. After all, it’s not as straightforward…
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The Sunday Talk – SearchLeeds Happiness
SearchLeeds 2019 It’s Monday and I want to say something inspirational but then this week we are all going to SearchLeeds 2019. And what’s more inspirational than meeting talented digital marketers like Samantha Noble, Jennifer Hoffman gonna be there, Arianne Donoghue gonna be there, Kristal Ireland gonna be there. Hey, Jon Myers gonna be there.…
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Predicting the Impact of Technical SEO changes
Technical SEO is a vital component of any website’s search engine optimisation efforts and digital strategy. It pertains to the technical elements of a website that influence its position in the search engine results pages (SERPs). One of the significant challenges that digital marketers and SEOs face is predicting the impact of technical SEO changes…
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Gamification: How to level up your link building
Becky Simms will take you on a gamification journey, starting with context and why. This swiftly leads into the how and most importantly how this can have an impact for your SEO strategy. Spoiler alert, although the title gave it away too, links are the key match between gamification and SEO. Becky Simms explains how…
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BrightonSEO 2019 Keynote Q&A Session with John Mueller
Try to remember the last time you attended a Q&A session. I bet it went something like this: somebody got up to the mic, talked about themselves for twenty minutes, then said “so…what do you think about all that?” It happens at almost every digital marketing conference or event that we’ve been too. Not this…
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Why attend BrightonSEO conference?
Why You Should Attend SEO Meetups (and conferences) As a digital marketer, it is critical to stay on top of all the latest trends and tactics. Attending SEO meetups will help keep you up to date on the latest SEO strategies, trends, tips, and tools. If anything is consistent amongst different meetups it is without…
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SEO in 2019
Will SEO change in 2019? Definitely, YES! Change is certain and unpreventable. So with that in mind let me give you my 3 SEO predictions for 2019. SEO predictions for 2019 The orgnic SERPs are shrinking Let’s start with the obvious. There are fewer and fewer clicks on organic results in the SERPs. There are…