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Digital Elite Day

Developing an SEO friendly CMS from the Ground Up

Choosing the right CMS for your business is not an easy job. Furthermore choosing (and implementing) the right CMS is only the beginning of an SEO and business journey that can pay dividends – or cost you a lot – down the road. 3 tips on Choosing the Right CMS Avoid heavy developer reliance. I…

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Blog

CognitiveSEO Keyword Tool Review

As digital marketers, we are always on the look for good keyword research tools. Mastering SEO optimization can be hard, especially if you’re just starting out or you are not really into SEO like most copywriters or social media executives. And I think I found the tool that’s very close to my dream keyword research…

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Benchmark Search Conference

How to start a link building campaign fast (without spamming)

Since I joined the SEO community 5-6 years ago, there’s always been a heated debate around the benefit vs risk payoff of various link building tactics, but one thing that has remained pretty uncontested during this time is that links matter. Of course, back in day quantity often trumped quality and many websites got penalised…

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BrightonSEO

What makes your SEO fail (and how to fix it)

BrightonSEO In today’s competitive market, SEO marketing is more important than ever. Search engines serve millions of users per day looking for answers to their questions or for solutions to their problems. On the other side, SEO (Search Engine Optimisation) is rapidly changing from one year to the next, with new algorithms constantly emerging and…

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BrightonSEO

The State Of Pagination And Infinite Scroll On The Web

In March this year, Google announced that it had stopped supporting (for at least a couple of years!) the rel=prev/next markup that is used to indicate when a page is part of a larger set of pages in terms of pagination. That’s a bit strange as they have been advocating using it until very recently.…

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BrightonSEO

How To Bag Sexy AF SEO Revenue Growth with Your Discontinued Products

It’s inevitable that at one point products on e-commerce websites will have to be retired as they become temporarily or permanently unavailable. Despite the commonality of this event, it can be challenging to know what to do with product pages for which you don’t have any product to sell. After all, it’s not as straightforward…

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Search Leeds SEO Conference The Sunday Talk

The Sunday Talk – SearchLeeds Happiness

SearchLeeds 2019 It’s Monday and I want to say something inspirational but then this week we are all going to SearchLeeds 2019. And what’s more inspirational than meeting talented digital marketers like Samantha Noble, Jennifer Hoffman gonna be there, Arianne Donoghue gonna be there, Kristal Ireland gonna be there. Hey, Jon Myers gonna be there.…

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Digital Elite Day

Gamification: How to level up your link building – Digital Elite Day

Becky Simms will take you on a gamification journey, starting with context and why. This swiftly leads into the how and most importantly how this can have an impact for your SEO strategy. Spoiler alert, although the title gave it away too, links are the key match between gamification and SEO. Becky Simms explains how…

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The Sunday Talk

The Sunday Talk – Smarter Marketing

Monday morning and I am a bit sad as I am going back to work. But Craig Campbell just made my day with this small little thing. Look at him, he is so sweet. But if for whatever reason small thing can’t make you happy you need a big massive piece of cake. Wisdom: If…

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Blog

SEO in 2019

Will SEO change in 2019? Definitely, YES! Change is certain and unpreventable. So with that in mind let me give you my 3 SEO predictions for 2019. SEO predictions for 2019 The orgnic SERPs are shrinking Let’s start with the obvious. There are fewer and fewer clicks on organic results in the SERPs. There are…