Author: Omi Sido

  • Twitter Now Supports Animated GIFs

    Twitter Now Supports Animated GIFs

    Twitter has finally introduced animated GIFs to their platform. Hip hip hooray. The short message social network is now a different place forbranding and advertising. While several other social networks introduced GIFs long time ago it took a while for Twitter to come on board. As usual in recent years Facebook is slow to acclimate […]

  • Google Changes Their Logo

    Have you noticed the change? Glad they got that fixed. I’m not sure I would’ve been able to sleep until they got it right. “The bottom of the ‘l’ and ‘e’ did not line up horizontally before and that believe it or not gave me so many sleepless nights. Can you say now that Google…

  • Fetch and Render In Webmaster Tools

    Fetch as Google

    Google has just added a new feature to their Fetch as Google Tool called “Fetch and Render”. I’m not gonna go into details about the benefits of using this tool, but its worth mentioning the general idea: index your content faster whether new or old. Most webmasters will ensure that any new content is included…

  • Secondary Dimensions In Google Analytics

    Secondary Dimensions Google Analytics

    You Have Struck Gold By Using Google Analytics – Now Start Working Smarter! One thing I find fascinating is a lot of people tend to overlook Secondary Dimensions in Google Analytics. This is rather unfortunate as Secondary Dimensions could be extremely valuable when trying to understand what the reports actually mean.The best way to do…

  • How to Know You Have a Good Startup Idea?

    ArtemK

    Omi Sido in conversation with ArtemK (Artem Kroupenev) – enthusiastic start-up entrepreneur with focus on the business side of a venture. The simple answer is research that involves speaking to potential customers. If you can find a substantial group of end users willing to use your product, and a substantial group of customers willing to pay for…

  • Funny SEO Video

    Funny video about what ‘the man on the street’ really thinks about SEO. As ironic as it may sound, the true triumph of SEO is the fact that very little people – if not no one – is aware of it and most of all how it works. But as a business owner or a SEO professional you…

  • The Importance of Meta Description Tag

    The Importance of Meta Descriptions for SEO

    What is a meta description? Meta Description Tags are a great way for website owners to provide vital marketing information to client search queries. Yet so many people don’t understand the importance and the impact they have and they are still widely misused. Before getting into any details let me get one point very clear:…

  • Be A Hero – Create a Second View In Google Analytics

    Create a Second View In Google Analytics

    I am amazed at how many people nowadays don’t have a second view in their Google Analytics (GA) account. It’s true I’ve never seen a proper GA tutorial about setting a second view and most of all the great importance of having one, but still, it’s kind of logical don’t you think? Let’s call the…

  • Don’t Waste Your Time On Facebook

    Don’t Waste Your Time On Facebook

    If you asked me 3 years ago “Is it worth creating a Facebook page to promote my website?” I would have given you a big “YES”. Nowadays despite me promoting all social media interaction (in connection with SEO), my answer is categorical: Facebook is not worth the time and effort!. The main problem lies in…

  • Link Building, Online Marketing and Google Ranking

    Link Building

    Nowadays Link Building is an important part of website marketing – in fact, perhaps THE most important. It is the most important factor considered by Google to rank your website high. Imagine each link like one vote, but for the vote to be legitimate the link should be of good relevance. If you don’t understand…