Author: Omi Sido
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Benchmark Search Conference 2017 | Data and creativity in paid search
Nowadays there is so much room for creativity in PPC search. Not just that but creativity is often the key difference between success and failure of a campaign. A fun, innovative and well executed PPC campaign can work wonders for your business. Slides: https://www.slideshare.net/clickconsult/data-and-creativity-in-paid-search Who is Dave Karellen? Dave Karellen has been with Click Consult since…
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The Sunday Talk – SearchLove London Conference
I’ve never been at a conference on a Monday. But then I am so excited. My favourite Digital Marketing speaker Purna Virji is coming to town. Jon Myers: Here at the bottom basically is the crossing point. In October 2016 we saw worldwide more mobile queries or usage queries than on a desktop computer. And obviously, at…
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The Sunday Talk – Bold Digital Marketing
Hi guys! It’s Monday again and I know a lot of you are down. So let me ask you a question. Do lions complain about Monday? No. they don’t. They are up early, chasing, biting. Reminding everybody that they are lions. Don’t just dream about success. New Monday. New week. New opportunities. Inspired by my…
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The Sunday Talk – Learn as if you were to live forever
Hi, guys. It’s Monday again and I am so pumped up as this week I am going to the Take It Offline roundtable in Brighton organised by Tom, Andy and Gerry White. Learning from the best is always a good practice especially so in the universe of Digital Marketing where everything changes at light speed.…
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Benchmark Search Conference 2017 | The power of storytelling
Today, storytelling may seem like an old-fashioned tool – and it probably is. But this is exactly what makes it so powerful. Life happens in the narratives we tell one another. A story can go where quantitative analysis is denied admission: our hearts. Slides: https://www.slideshare.net/basvandenbeld/the-power-of-storytelling-and-how-to-create-a-compelling-story Who is Bas van den Beld? Bas van den Beld…
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Benchmark Search Conference 2017 | Time to migrate to HTTPS
HTTP to HTTPS Migration HTTPS migration may not be on top of your technical SEO list but there are so many reasons to move to HTTPS. Migrating to HTTPS is not as difficult as you might think. It is a simple process that can be completed in just one day, and the benefits are well…
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Generational Cruft in SEO. There is Never a ‘New Site’ When There’s History | BrightonSEO 2017
Technical SEO solutions that make your site fly Many big brands think that migrating to a new site or protocol means a new beginning for a website, but this is not so. Search engines have a big memory and a lot of storage and they remember every single URL you ever created on any subdomain…