Author: Omi Sido

  • Developing an SEO friendly CMS from the Ground Up

    Developing an SEO friendly CMS from the Ground Up

    Choosing the right CMS for your business is not an easy job. Furthermore choosing (and implementing) the right CMS is only the beginning of an SEO and business journey that can pay dividends – or cost you a lot – down the road. 3 tips on Choosing the Right CMS Avoid heavy developer reliance. I […]

  • SEO Tactics to Implement Tonight

    SEO Tactics to Implement Tonight

    Want more traffic from Google? Then you’re in the right place. Because in this talk at the Benchmark Search & Digital Conference, Lukasz Zelezny will show you how small and simple SEO changes can improve your traffic (and revenue) in no time.  Most people believe that SEO is hard and complicated but this is not…

  • CognitiveSEO Keyword Tool Review

    CognitiveSEO Keyword Tool Review

    As digital marketers, we are always on the look for good keyword research tools. Mastering SEO optimization can be hard, especially if you’re just starting out or you are not really into SEO like most copywriters or social media executives. And I think I found the tool that’s very close to my dream keyword research…

  • Content Marketing on a Gargantuan Scale

    Content Marketing on a Gargantuan Scale

    What is content marketing? Content marketing is a digital marketing strategy in which businesses create honest, transparent, and educational content on a consistent basis for an ideal buyer persona. Another way to describe what content marketing is: content that gets your brand noticed online, helping to engage with your core audiences and deliver the results…

  • How to start a link building campaign fast (without spamming)

    How to start a link building campaign fast (without spamming)

    Since I joined the SEO community 5-6 years ago, there’s always been a heated debate around the benefit vs risk payoff of various link building tactics, but one thing that has remained pretty uncontested during this time is that links matter. Of course, back in day quantity often trumped quality and many websites got penalised…

  • Inclusive Marketing – Optimising Business and Life

    Inclusive Marketing – Optimising Business and Life

    What is Inclusive Marketing? Inclusive marketing means creating content that truly reflects the diverse communities that your company serves. As digital marketers, our responsibility is to relay our brands’ messages in a way that resonates with people from all backgrounds, regardless of race, ethnicity, gender identity, age, religion, ability, sexual orientation, or otherwise. Very often…

  • How to create Google Data Studio Dashboards for SEO

    How to create Google Data Studio Dashboards for SEO

    “Data is the new oil” is a slogan that we hear almost every day in the modern digital world. The data that we collect today could tell us when which user clicked on what, what flights they booked, what hotels they booked, where they are travelling to, and when they are going. Maybe we even…

  • Canon EOS R firmware 1.4.0 update

    Canon EOS R firmware 1.4.0 update

    You can now download firmware 1.4.0 for the Canon EOS R. The new firmware update will give you: Enhances eye detection Auto Focus (AF) for improved face and eye recognition at greater distances. Improved Auto Focus (AF) performance helps the camera to focus on and track smaller subjects. Reduces lag time between the actual Auto Focus…

  • What makes your SEO fail (and how to fix it)

    What makes your SEO fail (and how to fix it)

    BrightonSEO In today’s competitive market, SEO marketing is more important than ever. Search engines serve millions of users per day looking for answers to their questions or for solutions to their problems. On the other side, SEO (Search Engine Optimisation) is rapidly changing from one year to the next, with new algorithms constantly emerging and…

  • Women In Digital – The Industry | SearchLeeds 2019

    Women In Digital – The Industry | SearchLeeds 2019

    Despite the UK’s tech sector growing almost three times faster than the rest of the economy and despite the fact that the UK ranks third in the world for total capital invested in tech companies only 17% of those working in the UK technology sector are female. Why are there so few females in the…