The Complete Guide to Rich Snippets
Getting your website into the Google Knowledge Graph is not a wishful thinking anymore. It’s a necessity. As we move away from…
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Practical, independent guides for modern content teams and technology leaders.
Blogging tips for branding and lead generation
The best blogging strategy is the one not aimed at short-term gains but focused on long term results and benefits. Two weeks…
Google’s New Search Analytics Report – More Refined Data
As I’ve been working with this new feature for some time let’s see what people are saying about it. Google Webmasters: “If you…
Is Google Authorship Making a Comeback?
Some thoughts after reading Will Google Bring Back Google Authorship? by Mark Traphagen (via Moz). Authorship markup – why was it so important? When you…
Social Media and Your Marketing Strategy
Some thoughts after reading ‘How to Begin Integrating Social Media into Your Marketing Mix’ by Olga Andrienko. I believe nowadays most companies around…
Utilize the Power of the Web for Your Small Business
This article was inspired by Making Your Business More Web Centric – Hangouts On Air Howdy, Omi fans, and welcome to another edition…
Identity is something you create
This article was inspired by Teodora Petkova’s “A Conceptual Basis for Content Writing” essay. Finding your ‘true self’ is not something you should…
What makes visitors leave your website?
If you invest a lot of money in bringing people to your website you cannot be very reluctant on them leaving in…
Conversation about Semantic SEO
Everything started with my thoughts on a article written by Damian Thompson and called What The Heck Is Semantic SEO & Should You Care…